Clay Reporter

Clay County's two colleges invested $1,484,474 on their football teams in 2023, an increase in funding from the previous year, according to the U.S. Department of Education.

This represents 18.9% of all money invested on sport teams at the two colleges in the county during 2023.

The average sports expenses at Clay County have dropped 5.8% since 2010.

William Jewell College stood out as the university in Clay County which received the most football funding during 2023. The institution received $1,484,474 — or 100% of all the money destined to football teams.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$1,484,474	18.9%
2022	$1,428,825	20.5%
2021	$1,771,426	24.1%
2020	$1,766,953	25.8%
2019	$1,609,670	23.7%